In today’s booming aesthetic industry, Botox has become one of the most popular non-surgical cosmetic treatments worldwide. Yet, as med spas multiply rapidly—almost like nail salons and hair salons—patients must be vigilant about how their Botox treatments are priced, administered, and customized.
At The Naderi Center for Plastic Surgery and Dermatology, we believe you should always ask for Botox pricing by units, not by treatment area. This ensures you pay only for what you truly need—and that your results look natural, balanced, and refreshed rather than overdone.
Why Botox by Units Makes All the Difference
- Always ask for Botox pricing by units, not by area—this ensures you only pay for what you truly need.
- Unit-based pricing allows your injector to customize treatment precisely for your facial anatomy and goals.
- Over-injection can cause a “frozen” look, while precise dosing maintains natural, expressive results.
- The experience and qualifications of your injector matter as much as the number of units used.
- At The Naderi Center, every Botox treatment is personalized, transparent, and performed by board-certified experts focused on natural beauty.
Why Botox Pricing by Units Matters More Than Pricing by Area
When Botox is priced by area (e.g., “forehead,” “crow’s feet,” or “glabella”), there is a risk that patients may overpay or receive unnecessarily high doses. Many med spas use this pricing model and often administer 60+ units per treatment session, which can result in a “frozen” or unnatural look.
In contrast, pricing by units is fairer and more precise. It reflects the exact amount of Botox used and allows for truly customized treatments based on each patient’s unique facial anatomy and muscle strength.
At The Naderi Center, our average Botox patient uses approximately 30-40 units total per session—significantly less than the med spa norm—because we prioritize natural expressions and subtle rejuvenation over heavy-handedness.
Individual Needs Vary: What Factors Make Someone Need Less Botox?
Each face has its own muscle strength, wrinkle depth and beauty goal. The dose depends on
- Muscle mass and activity: Stronger muscles require more units to achieve relaxation.
- Age and skin quality: Younger patients with fine lines need fewer units.
- Treatment history: People who return for regular shots often need fewer units at later visits.
- Desired look: Some want only a gentle softening – others want a marked change.
- Gender: Men usually need more units because their facial muscles are larger.
Dr. Shervin Naderi emphasizes, “Our approach is never one-size-fits-all. We tailor every Botox treatment to each patient’s unique facial dynamics and aesthetic goals, never aiming for ‘over-paralysis.”
Injector Expertise: Why It Matters Who Gives Your Botox
At The Naderi Center, all injectors are board-certified facial plastic surgeons or board-certified dermatologists. Unlike many med spas that rely on mid-level providers like nurses or physician assistants, our expert physicians have:
- Decades of training in facial anatomy
- Deep understanding of muscle function and aging
- The skill to customize precise dosage
- The experience to avoid complications
This expert care reduces risks such as droopy eyelids (ptosis), asymmetry, or unnatural expressions.
Dr. Alexandra Snodgrass notes, “Injecting Botox is an art that requires knowledge and finesse. Our patients enjoy confidence knowing only the most skilled hands are treating them.”
Popular Treatment Areas We Specialize In
Botox works on multiple parts of the face to lessen wrinkles, help the face move better and treat some medical problems:
- Forehead wrinkles: Relaxing the frontalis muscle to soften horizontal lines without creating a heavy brow.
- Crow’s feet: Fine lines around the eyes that appear when smiling—Botox here preserves natural expression.
- Masseter muscle: Botox can reduce hypertrophy to relieve TMJ symptoms like jaw pain and teeth grinding.
- Jawline slimming: Injecting Botox into the masseter can slim the jawline, creating a more tapered facial shape.
- Chin dimpling: Botox relaxes mentalis muscle spasms that cause chin puckering or dimpling.
- Gummy smile treatment: Injecting Botox above the upper lip to reduce excessive gum show when smiling
- Bunny lines: Botox injection smooths the little diagonal folds that show up when someone scrunches the nose.
Botox in the Masseter Muscle
Botox in the Chin
Every face is unique.
Let our board-certified specialists design a dosing plan just for you.
Customized Treatments with Botox, Dysport, and Daxxify
The Naderi Center offers a range of neuromodulators to best fit your individual needs:
- Botox (Allergan): The first product of its kind, used for decades and supported by a long safety record.
- Dysport: It starts to work sooner than Botox and many people say it softens lines, so the face looks even and natural.
- Daxxify® (formerly daxibotulinumtoxinA-lanm): A newer botulinum toxin that relaxes muscles as early as the next day but also stays active for a longer time.
Our experienced injectors study your face and daily habits, use one product or combine them, so the outcome looks natural, stays balanced as well as lasts as long as possible.
Beware of the Med Spa Boom: Protect Yourself
With Botox med spas opening as often as nail salons, the risk of receiving injections from undertrained or mid-level providers has increased. Poor technique can lead to complications such as:
- Brow ptosis (droopy brows)
- Uneven or “heavy” forehead appearance
- Excessive weakening causing loss of facial expression
- Over-injection leading to “frozen” faces
Moreover, not everyone is a Botox candidate. Some patients with heavy brows or excess eyelid skin may benefit more from a surgical brow lift than repeated Botox injections. At The Naderi Center, we carefully assess each patient’s needs and goals before recommending treatment.
When Is Surgery a Better Option?
Dr. Jessica Kulak explains, “Sometimes Botox is the right choice, but for patients with very heavy or drooping brows, Botox can only do so much. Surgical brow lifts can restore youthful positioning and even improve vision.”
Many patients come to us after trying Botox elsewhere with minimal results and frustration. We pride ourselves on honest recommendations and personalized care.
Patient Experience and Satisfaction at The Naderi Center
Here’s what one happy patient shared after her Botox treatment:
“I appreciated how Dr. Naderi took the time to understand my goals. I was nervous about looking ‘frozen,’ but after treatment, my wrinkles softened, and I still looked like myself—just refreshed. The unit-based pricing made me feel like I wasn’t paying for unnecessary treatments.”
M.L., Richmond, VA
Why Choose The Naderi Center?
- All injectors are board-certified physicians
- Personalized, unit-based Botox cost
- Focus on natural, subtle results
- Combination treatments with Botox, Dysport, and Daxxify®
- Expert diagnosis ensuring proper treatment or surgical referral
- Decades of experience in facial plastic surgery and dermatology
- Patient safety and satisfaction are our top priorities
Schedule Your Consultation Today
If you are thinking about Botox or any other neuromodulator, do not accept one-size-fits-all plans or high fees. The Naderi Center team tailors each treatment so you still look like yourself.
Learn more about our Botox treatments and book your appointment at The Naderi Center Botox page.
Closing Thoughts from Dr. Shervin Naderi
“Botox and neuromodulator treatments should enhance your natural beauty, not erase it. Pricing by units allows us to tailor treatment to your needs, minimize risks, and deliver results that reflect your unique facial structure and personality.” — Dr. Shervin Naderi
At The Naderi Center, your face is our canvas—and Botox is a subtle brushstroke, not a heavy paint.
This blog was written by the team at The Naderi Center for Plastic Surgery and Dermatology, home to expert injectors Dr. Shervin Naderi, Dr. Alexandra Snodgrass, and Dr. Jessica Kulak.
Explore our full range of Botox and neuromodulator treatments here: